PRIVACY POLICY

EFFECTIVE DATE: 02/11/25


INTRODUCTION

Welcome to Desert Rodeo's website ("we," "us," or "our"). Your privacy is important to us and we are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website or engage with our services. By accessing or using our website you agree to the terms of this Privacy Policy.

INFORMATION WE COLLECT

We may collect the following types of information when you visit and interact with our website:

PERSONAL INFORMATION:

  • First and last name
  • Email address
  • Phone number
  • City and State
  • Any other details provided via forms


NON-PERSONAL INFORMATION:

  • Browser
  • Device type
  • IP address
  • Pages viewed and time spent on site 
  • Referring website or marketing campaign 
HOW WE USE YOUR INFORMATION

We use the information collected for the following purposes:

COMMUNICATION:

  • To send updates about Desert Rodeo, including pass availability and event announcements


MARKETING:

  • To provide personalized content and promotions


WEBSITE OPTIMIZATION:

  • To analyze and improve website functionality and user experience


COMPLIANCE:

  • To comply with legal obligations and protect the integrity of our website and services
HOW WE SHARE YOUR INFORMATION

We do not sell your personal information. However, we may share your information with:

SERVICE PROVIDERS:

  • Trusted third-party vendors who assist with email communications, analytics, and website hosting


EVENT PARTNERS:

  • Select sponsors and partners involved in Desert Rodeo for event-related communications and offers


LEGAL OBLIGATIONS:

  • Authorities or entities if required to comply with applicable laws, regulations, or legal processes
COOKIES AND TRACKING TECHNOLOGIES

Our website may use cookies, web beacons, and similar technologies to enhance your browsing experience and deliver targeted advertisements. You can manage cookie preferences through your browser settings.

YOUR RIGHTS AND CHOICES

ACCESS AND CORRECTION:

  • You may request access to or correction of your personal information by contacting us at: support@desertrodeo.com 


UNSUBSCRIBE:

  • You can opt out of receiving emails or SMS updates by clicking the "unsubscribe" link in any communications or replying "STOP" to SMS messages


DATA DELETION:

  • You may request the deletion of your personal information by contacting us at: support@desertrodeo.com
DATA SECURITY

We take reasonable precautions to protect your information from unauthorized access, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure.

CHILDREN'S POLICY

Our website is not designed for children under the age of 13. We do not knowingly collect information from individuals under 13. If we become aware that such information has been collected we will promptly delete it.

THIRD-PARTY LINKS

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these sites. Please review their privacy policies before providing any information.

UPDATES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. The updated policy will be posted on this page with the "Effective Date" noted at the top.

CONTACT US

If you have any questions or concerns about this Privacy Policy or how we handle your information, please contact us at: support@desertrodeo.com